Branding & Package Design
In this project I developed a new brand and creative package design for a cosmetic line. The package was intended to be be unique to competitors within its market in both practicality as well as in its aesthetic
Marketing concepts will target individuals interested in beauty cosmetics, who are also in touch with their inner child.
Desired Message & Tone:
The message and tone will be one that inspires self-love and creativity through self
Look and Feel:
The packaging will be fun and playful, while maintaining a level of sophistication that
implies quality to the consumer.